Jay M. Bornstein / Patrick T. Pruitt / Brian R. Ford / Patrick T. Ernst & Young LLP
In today's competitive business environment, a well thought out business plan is more important than ever before. Not only can it assist you in raising the money needed to start or expand a business-by attracting the interest of potential investors-but it can also help you keep tabs on your progress once the business is up and running.<br /> <br /> Completely revised and updated to reflect today's dynamic business environment, The Ernst & Young Business Plan Guide, Third Edition leads you carefully through every aspect involved in researching, writing, and presenting a winning business plan. Illustrating each step of this process with realistic examples, this book goes far beyond simply discussing what a business plan is. It explains why certain information is required, how it may best be presented, and what you should be aware of as both a preparer and reviewer of such a proposal.<br /> <br /> Divided into three comprehensive parts, The Ernst & Young Business Plan Guide, Third Edition outlines the essential elements of this discipline in a straightforward and accessible manner. Whether you're considering starting, expanding, or acquiring a business, the information found within these pages will enhance your chances of success.<br /> <br /> * Advice on how to write and develop business plans<br /> *<br /> <br /> A realistic sample plan<br /> *<br /> <br /> All new sections on funding and financing methodswith provisions for restructuring and bankruptcy<br /> *<br /> <br /> Tips for tailoring plans to the decision makers
