Break Through the Noise: The Nine Rules to Capture Global Attention
Josh Young / Tim Staples
No matter how bright your advertising message is, it can be lost in the information noise - among the millions of posts and videos that appear daily. But you can capture the attention of users and make all global platforms - Google, Facebook, YouTube and Instagram - work for you. The secret is in engaging basic emotions and engaging storytelling. Tim Staples shares nine key rules to help your messages cut through the noise.
